SPEAKER. TEACHER. LEADER.

LISTEN TO THE SALES
FACTORY PODCAST

Copycats Get Forgotten – Be Uncopyable w/Steve Miller

Forget being the best—be the only one. Marketing legend Steve Miller joins Coach Carroll on The Sales Factory to break down the unfiltered truth about what really makes a brand unforgettable. From his “uncopyable” philosophy to moose-hunting metaphors, Steve shares how most businesses fall into the trap of being boring—and how to escape it by creating value no competitor can replicate. If you’re tired of competing and ready to stand out, this episode delivers the clarity and strategy you’ve been missing.

Listen to Episode

Available on

Episode Description

🚫 Stop Competing. Start Standing Out.

Steve Miller doesn’t believe in competing on price, features, or service—he believes in becoming uncopyable. In this episode, he challenges the traditional idea of “being better” and explains why trying to outdo your competitors might actually be holding you back.

🎯 The Moose, the Box, and the Trap You’re In

Through a simple but powerful metaphor involving moose hunting and cardboard boxes, Steve exposes the invisible trap most marketers fall into. If your message sounds like everyone else’s, it’s probably not your customer’s fault they don’t notice you.

🔥 The 3-Part Strategy That Makes You Unforgettable

Coach Carroll and Steve dive into the framework that’s helped top brands build loyalty and long-term success. It’s not complicated—but almost nobody does it. And once you hear it, you won’t look at your business the same way again.